Who We ARe

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INFORM: THE EXPERT VOICE ON THE POWER OF THE SHOPPER

We put shoppers at the heart of everything we do. Joining businesses together with the stregth of world-class shopper research and insights. Our team of shopper experts & consultants help our clients from manufacturers, retailers, foodservice operators and wholesalers to grow their knowledge of shopper behaviours and attitudes, in order to ensure that they place shoppers at the heart of everything they do. We speak to over 100,000 shoppers and business owners each and every year, both within the UK and internationally and it's this wealth of knowledge, alongside the many years of experience within the team, that allows us to inform our clients on shopper behaviours and attitudes

 

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CONNECT: BRINGING BUSINESSES TOGETHER THROUGH THE POWER OF WORLD-CLASS SHOPPER RESEARCH AND INSIGHTS

We bring together suppliers, retailers, wholesalers and associtations to share ideas, share knowledge and facilitate innovation and revolution or the mutual benefit of the shopper Working collaboratively to deliver tailored & valuable work and ensure that our insights are easy to access and easy to decipher We host a series of events throughout the year, alongside our prestigous HIM Awards which celebrates the best in retail, as voted for by shoppers.

 

INNOVATE: THOUGHT LEADERS IN SHOPPER BEHAVIOURS AND ATTITUDES

Continually innovating solutions which change the way our clients work. We are thought leaders in shopper behaviour, from category management to in-store shopper marketing, and we continue to broaden the reach of our insights to new channels, new countries and new clients Innovation is part of the DNA of HIM We listen to what our clients say, we understand the market, we understand the latest shopper trends. Our research aims to get under the skin of the shopper and analyse the behaviours and attitudes that influence their decisions. The trends we identify are the seeds from which shopping behaviour grows and we’re excited about the year ahead and what it has in store.

 

INSPIRE: INSPIRE CHANGE WITHIN OUR BUSINESS AND WITHIN BUSINESSES WE WORK WITH

We take inspiration from markets, retailers and brands and the relationships that we build to inspire change within our own business and within the businesses we work with Our team are constantly analysing the latest trends from social, economic, consumer, retailer, technology and ethical origins to determine which are fads and which are futures and more importantly what this means for shoppers and shopping behaviours now and going forward to help you future protect your business strategy and secure long term sales growth.

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