Irish Convenience Market Trends 2017

PUBLISHED 10 OCTOBER 2017

Convenience is as popular as ever in Ireland, with shoppers visiting a convenience store on average at least twice a week. However, time spent and subsequently money spent in store is falling behind that of the UK for example. In fact, 2 in 3 shoppers spend less than 5 minutes in a store in Ireland compared to less than half of those in the UK and it’s even less in the rest of Europe.

 

What this hot topic insight will cover

  • Who is the Irish convenience shopper
  • Key shopper missions
  • Account specific detail
  • What is unique about the shopping behaviours and attitudes of the Irish shopper
  • Key factors that influence purchase decisions

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