Inform

The expert voice on the power of the shopper

We put shoppers at the heart of everything we do. Joining businesses together with the strength of world class shopper Research and insights

Our team of shopper experts & consultants help our clients from manufacturers, retailers, foodservice operators and wholesalers to grow their knowledge of shopper behaviours and attitudes, in order to ensure that they place shoppers at the heart of everything they do.

We speak to over 100,000 shoppers and business owners each and every year, both within the UK and internationally and it's this wealth of knowledge, alongside the many years of experience within the team, that allows us to inform our clients on shopper behaviours and attitudes

Check out some of our latest insights