PUBLISHED 27 AUGUST 2019
Aldi and Lidl are treading on the toes of other channels to improve the service they offer, increase satisfaction and loyalty and attract shoppers from competing channels i.e. convenience and supermarkets. Download our latest free whitepaper as we explore the recent moves shaking up the discounter channel.
What this hot topic insight will cover
- The difference between discounter and supermarket shoppers
- How discounters are adapting their range
- How discounters are driving convenience
- Growth into online
- How supermarkets are fighting back