PUBLISHED 19 SEPTEMBER 2016
The key headlines from 2016’s wholesale research into the delivered channel. With this research him! have aimed to answer the questions: How are route to market behaviours changing? What can we learn from the opinions of caterers on the routes to market they use? What do they think of the hot topics that have emerged in our industry?
What this hot topic insight will cover
- Macro trends
- Route to market behaviours and decision making
- Shopper missions explained and explored
- Key performance measures benchmarked between key accounts
- Hot topics explored; Range and NPD